Hamilton Strategies Non Profit Marketing and Media Services


For Immediate Release
April 10, 2017

Jen Retallick, Hamilton Strategies, 610.584.1096, ext. 100, Media@HamiltonStrategies.com, or Deborah Hamilton, 215.815.7716, 610.584.1096, ext. 102

Easter Is a Time of New Life and Reflection, as The Tide® Ministry Introduces More to Christ

HARRISBURG, Pa.—For more than 70 years, The Tide® (www.thetide.org) global radio ministry has been introducing new believers around the world to Jesus, and there is no better time than Easter to celebrate new life in Christ.

“The Easter holiday renews our joy because of what Jesus did for us through His death on the cross and resurrection,” said The Tide Director Don Shenk. “We have seen many blessings thus far this year, and there is always much to be thankful for, but especially at Easter, we can reflect on how Jesus saves us from certain death. When new listeners in nations such as Zimbabwe, India, Nigeria, Nepal, Bhutan, Albania and Kosovo hear about the saving grace in Jesus in the language they were born to speak, and come to personally know Christ, there is no better gift.”

All year long, The Tide ministry strives to tell people around the world about Jesus so that they can experience joy and new life by trusting Him to free them from their bondage to pagan beliefs.

“Introducing people to Jesus has been the focus of The Tide ministry for 70 years, and the ministry is moving forward just as strong as ever to save lives eternally,” Shenk added. “With almost a quarter of the world’s population living within the current range of The Tide radio programming, and nearly 7,000 languages spoken in the world today, the opportunities are tremendous.”

Later this year, The Tide ministry will offer programming in its 25th heart language—Isaan, spoken by 19 million people in Thailand. That initiative will allow Thailand to join multiple regions where The Tide ministry is already active in broadcasting Gospel radio programming.

For more information about The Tide projects, history, radio programs around the world, the “Have You Heard?” Campaign, the weekly Global Update radio features or other news, visit its web site at www.thetide.org or its Facebook page. Read more about The Tide ministry and Don Shenk here.


To schedule interviews with Don Shenk, director of The Tide global radio ministry, contact Jen Retallick at 610-584-1096, ext. 100, Media@HamiltonStrategies.com, or Deborah Hamilton at 215-815-7716 or 610-584-1096, ext. 102.