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***News Release***


Fellowship of Christian Athletes’ ‘To and Through the Coach’ Commitment Connects With Coaches’ Hearts

FCA Seeks to Engage, Equip and Empower Coaches Through Four Core Values of Integrity, Serving, Teamwork and Excellence

KANSAS CITY, Mo.—The coach is one of the most visible parts of the team. No matter the level of sport or size of the community, fans look to the sidelines to see how coaches lead and also watch how they conduct their lives off the field.

In fact, in its ministry to coaches, the Fellowship of Christian Athletes (FCA, www.fca.org) keeps these important words from legendary evangelist Billy Graham at heart: “A coach will impact more people in one year than the average person will in an entire lifetime.”

FCA knows that one of the best ways to reach more athletes for Christ is to first reach the coach. With that realization, FCA has focused on the strategy of “To and Through the Coach”—pursuing the FCA vision and mission by seeking ministries that impact coaches’ hearts, marriages and families. Those coaches are then engaged, equipped and empowered to impact their fellow coaches, teams and athlete leaders for God.

“The life-changing impact on coaches and athletes has been the main focus of the Fellowship of Christian Athletes since 1954,” said FCA President and CEO Shane Williamson. “Therefore, one of our unwavering goals at FCA has been to fulfill Jesus’ calling to make disciples. This is accomplished even in unconventional ways—through the avenue of sports—and by engaging, equipping and empowering coaches and athletes to know and grow in Christ, and lead others to do the same.”

FCA grounds this “engage-equip-empower” method in God’s Word:

The “To and Through the Coach” strategy is part of the overall larger FCA vision to see the world transformed by Jesus Christ through the influence of coaches and athletes. Likewise, FCA keeps four core values at the center of all the ministry seeks to accomplish through sports:

As they are immersed in these values, coaches attest that their connections with FCA have changed their lives and their coaching mindsets for the better.

“I wanted to become a coach who changes the coach-athlete relationship and gives all glory to God,” said one coach.

Another coach added, “I don’t think there’s a more important organization on any campus than FCA.”

View the media page for FCA here. For more information about the Fellowship of Christian Athletes, visit FCA’s web site at www.fca.org, its Facebook page at www.facebook.com/fcafans or its Twitter feed @fcanews.