Hamilton Strategies Non Profit Marketing and Media Services

***News Release***


New Radio Studio in Zimbabwe Helps More Listeners Know Christ Through The Tide® Programming

Zimbabwe Radio Staff Says ‘New Studio Has Increased Our Zeal to Broadcast the Great News of Our Lord Jesus Christ’

CHAMBERSBURG, Pa.—More than 35 years ago, The Tide® (www.thetide.org) global radio ministry began working with a church group to broadcast Christian radio programming in Zimbabwe.

Today, that first program in the Ndebele language—which is called “Amagugu Evangeli,” meaning “Precious Gospel” in English—has grown to include two other languages and reaches so many more. 

And now, even more listeners will be able to hear the Gospel of Jesus Christ thanks to a new, upgraded and larger radio studio in Zimbabwe.

The Tide Director Don Shenk noted that previous radio work in Zimbabwe was done in a cramped and noisy setting.

“But more than two years ago, The Tide ministry began building a new, larger and upgraded recording studio so that this local radio ministry could continue to grow and impact more lives for Christ,” Shenk said. “As more and more in Zimbabwe learn about Jesus and become hungry for the Word, our partners and local pastors will be able to reach even more listeners with Gospel programming in their own languages.”

In addition to the studio and recording equipment, the new Zimbabwe location will also have an office from which listener follow-up and correspondence will be coordinated. The site is located in a more suburban area with less noise and more space for growth.

“It has always been a goal that our operations in Zimbabwe would be self-sustaining,” Shenk added. “The new studio is a strong step in that direction, as opportunities now exist for musical groups to record and duplicate their materials for a fee. Creating radio ads will also be an option for increased income.”

Several representatives from The Tide ministry team will travel to Zimbabwe later this summer to tour and officially dedicate the new facility. Earlier this spring, a local ribbon cutting at Chambersburg Brethren in Christ Church commemorated the new studio here at home.

“We thank God who has always been our strength in such trying times in our country,” said a member of the Zimbabwe radio personnel. “The new radio studio has increased our zeal to broadcast the great news of our Lord Jesus Christ.”

Listen to sample “Amagugu Evangeli” programs from Zimbabwe here.

The Tide ministry currently offers audio programming in 25 heart languages spoken by millions of people in multiple regions of Albania, Bhutan, India, Kosovo, Nepal, Nigeria, Thailand and Zimbabwe, making it possible for multiple people groups to hear the Gospel in the languages they were born to speak.

For more information about The Tide broadcast projects, history, radio programs around the world, the “Every Knee, Every Tongue” campaign, the “Have You Heard?” initiative, the weekly Global Update radio features or other news, visit its web site at www.thetide.org or its Facebook page. Read more about The Tide ministry and Don Shenk here.