The Tide® Ministry Is Determined to ‘Verify’ Ministry Initiatives in New ‘Diamond Vision’

The Tide® Radio Ministry Shares the Gospel in 39 Countries on Three Different Continents

January 24, 2022

CHAMBERSBURG, Pa.— Many in the missional outreach community are familiar with The Tide® (www.thetide.org) ministry, a global outreach that utilizes radio broadcasts to share the Gospel of Christ in 39 countries on three different continents. In 2021, The Tide® ministry celebrated 75 years of ministry around the world, with millions hearing the Gospel and accepting Christ as their Savior.

Even as The Tide® ministry celebrated their impressive seven-decade achievement, Don Shenk, director of The Tide® ministry, and his team were planning ahead for the next 75 years. In 2021, The Tide® ministry unrolled their “Diamond Vision” plan, outlining their rededication to the ministry for the years to come.

Shenk commented, “We are extremely blessed to be able to celebrate over seven decades of our global radio outreach, with tens of thousands of people hearing the Gospel through our radio broadcasts. God certainly had a plan for Reverend Byers’ vision all those years ago!

“But there are so many people who still haven’t heard the Good News, so we are already planning for the next 75 years. Our Diamond Vision plan highlights the core foundations that The Tide® ministry has laid out of the future—all for the glory of His kingdom!”

The fourth key foundation that The Tide® ministry is focusing on is “Verify,” which outlines the ministry’s goal to measure the effectiveness of their outreach activities to both manage them well and to demonstrate the efficient stewardship of resources.

The Tide® ministry is honored that Christians choose to share their faith through The Tide® ministry and the trust placed in them to effectively and efficiently use contributions to tell people about Jesus in their own language. The Tide® ministry will continue evaluating their ministry partner activities and refining reporting requirements so they consistently give evidence to assurance that the Kingdom investments they are entrusted with are being handled with integrity and serving God’s purposes.

In addition to the goal to “Verify” the vision, The Tide® ministry and its partners will focus on four other core foundationsof “The Tide Diamond Vision:”

  • Amplify – The Tide ministry will increase ministry initiatives so that more people can experience God’s grace.
  • Magnify – The Tide ministry will work to grow its support base to an expanded demographic.
  • Solidify – The Tide ministry will develop and supply more resources to help new believers to grow in their faith and live in right relationship with God.
  • Verify – The Tide ministry will measure the effectiveness of its activities to both manage them well and to demonstrate the efficient stewardship of resources.
  • Glorify – The Tide ministry will strive to ensure that all it does to achieve its vision will bring glory to God.

To see hear more about The Tide® ministry’s Diamond Vision plan, click here.

For more information about The Tide broadcast projects, history, radio programs around the world, special year-long campaigns, the weekly Global Update radio features or other news, visit its website at www.thetide.org or its Facebook page. Read more about The Tide ministry and Director Don Shenk here.

In addition, The Tide ministry is always actively looking for people godly and manly enough to take up the 2022 “Year Beard” challenge. Visit www.YearBeard.org for background and to meet some of the participants who are growing out their facial hair to raise awareness and financial support to help The Tide ministry reach an additional 1 million people with the name of Jesus next year.

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