The Tide® Ministry Partners in Thailand Focus on ‘Creatively Sharing’ and ‘Partnerships’ Amid Challenges

The Tide® Ministry Partners in Thailand Focus on ‘Creatively Sharing’ and ‘Partnerships’ Amid Challenges

In Light of Restrictions on Meeting, Ministry Leaders in Thailand Continue to Share How The Tide Resources Bring People Closer to the Gospel

March 30, 2020

CHAMBERSBURG, Pa.—Part of the mission of The Tide® ( global Gospel radio ministry is to creatively share the Good News of Jesus Christ worldwide through media and partnerships in order to provide programming in the languages people were born to speak.

The phrases “creatively share” and “partnerships” are an important part of The Tide mission, says Director Don Shenk, and have taken on new significance as the coronavirus has imposed many worldwide restrictions on how people gather and meet. However, The Tide ministry partners report how they are using their creativity to spread the Gospel and help to accomplish the work of the 74-year-old ministry.

As one example, The Tide partners in Thailand are working with other ministries to share Jesus’ love.

“Our ministry partners in Thailand had planned to attend a national conference on evangelism next month in Chiang Mai to bring together organizations from across Thailand and share more about the resources available through The Tide ministry and how people are being reached with the hope of Christ in Thailand,” Shenk said. “However, as many other events worldwide, this important gathering, held only every five years, has been postponed to April 2021. We are honored that our partners will be featured at such a significant event, but in the meantime, their work and outreach does not stop. In fact, sharing the Gospel over the radio airwaves is even more crucial, as people in a time of uncertainly, and perhaps even panic, need the hope of Jesus communicated in their own language now more than ever.”

The Thailand partners reported that in November 2019 they met with six different organizations across the Isaan region that, like The Tide ministry, are producing media resources in the Isaan language. These planning and sharing sessions continue, albeit in different settings. The presence at the April 2021 conference is still on the calendar as well.

One of The Tide ministry partners in Thailand also shared that cases of COVID-19 have been increasing in the country, though not to the levels of some other nations. She also reported noticing a significant increase of people wearing masks and taking precautions in Bangkok and Ubon.

“Things have been changing rapidly around the world in terms of COVID-19,” the partner shared. “While governments and people are surprised and shocked by these events, it is a comfort to know that none of this is a surprise to God. One of our regular prayers here is that believers worldwide will be bright lights shining in the darkness and champions of hope in the midst of hopelessness.”

Besides a Gospel radio program called “Life’s Answers” that airs in Thailand in the Isaan language, these partners also offer a daily devotional online and on social media platforms.

For more than seven decades, The Tide ministry has recorded and broadcasted Gospel programming in eight countries on three continents in 25 heart languages spoken by millions of people in multiple regions of Albania, Bhutan, India, Kosovo, Nepal, Nigeria, Thailand and Zimbabwe. With more than 7,000 languages spoken worldwide and more than 2,000 people groups that have been unreached by the Good News of Jesus, the opportunities are tremendous.

For more information about The Tide broadcast projects, history, radio programs around the world, special yearlong campaigns, the weekly Global Update radio features or other news, visit its website at or its Facebook page. Read more about The Tide ministry and Director Don Shenk here.


To schedule interviews with Don Shenk, director of The Tide global radio ministry, contact, Jeff Tolson, 610.584.1096, ext. 108, or ext. 102.