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Trail Life USA Remains Dedicated to Growing Brave Men of Character

September 10, 2021

GREENVILLE, S.C.—  Trail Life USA (TrailLifeUSA.com) CEO Mark Hancockrecently reflected on the devastating 9/11 attacks on the World Trade Center and the Pentagon, as well as reaffirmed Trail Life’s dedication to inspire patriotism and build character in boys across America.

Hancock stated, “The attacks on 9/11 were horrific. We must never forget the lives that were lost and the families that were destroyed, nor should we ever forget the brave men and women who put their lives on the line for the sake of their fellow Americans. We must never forget the sense we had of being an American, of being united, and celebrating our union together as One Nation Under God.”

Hancock continued, “On that day, in the midst of the worst evil, we saw the greatest good. In those moments of terror and heartwrenching loss, the heart of our nation was revealed. We saw many examples of men willing to step up and risk everything to save others. That is what masculine strength is. Masuline strength is bravery harnessed by wisdom, action tethered by self-restraint, self-assertion marked by self-control, and honor clothed in humility. Those are the things we must refect on and must teach our sons and boys in our community.

“Theodore Roosevelt once said, ‘No one can be a good American unless he is a good citizen, and every boy ought to train himself so that as a man he will be able to do his full duty to the community …[to] act in a way that will give them a country to be proud of.’ This is a philosophy we at Trail Life have lived by since our inception in 2014. It is fundamentally important that we instill character, honor, and a sense of duty to God and others. These are key foundations in the mission of Trail Life USA.”

Hancock concluded, “Here at Trail Life, we challenge boys to grow as courageous men of character as they discover, learn and grow through outdoor adventure and intentional mentoring. We think that the drive and daring of boys is exactly what’s responsible for producing winning, determined, respectful, honoring men, and we are proud to foster that in young men across America.”

Trail Life USA is the premier national character development organization for young men, producing godly and responsible husbands, fathers, and citizens. Trail Life’s mission is to guide generations of courageous young men to honor God, lead with integrity, serve others, and experience outdoor adventure. Troops exist in all 50 states and are growing as Trail Life USA expands around the country. Find a Troop for your son today, or Start a Troop in your area. Find out more at TrailLifeUSA.com. 

Trail Life USA is a Church-Based, Christ-Centered, Boy-Focused mentoring and discipleship journey that speaks to the heart of a boy. Established on timeless values derived from the Bible and set in the context of outdoor adventure, boys from Kindergarten through 12th grade are engaged in a Troop setting by male mentors where they are challenged to grow in character, understand their purpose, serve their community, and develop practical leadership skills to carry out the mission for which they were created.  

Since Trail Life USA launched on January 1, 2014, it has grown to over 30,000 members in over 850 Troops across the nation. The K-12 program centers on outdoor experiences that build a young man’s skills. A robust awards program motivates young men to grow on a personal level to become role models and leaders among their peers. Living the Trail Life USA is a journey established on timeless values derived from the Bible.    

Discover more about Trail Life USA atTrailLifeUSA.com, Facebook, Instagram, Twitter, YouTube, or Vimeo.   


To interview Mark Hancock from Trail Life USA, contactMedia@HamiltonStrategies.com, Jeff Tolson, 610.584.1096, ext. 108, or Deborah Hamilton, ext. 102.