‘Many young people are looking for ways to start a conversation about faith; they just aren’t sure how to begin,’ says Trail Life CEO

October 3, 2022

GREENVILLE, S.C.— Most Christians agree that America is suffering a moral and spiritual decline. With the rise of social media and its negative effects, the push for political agendas in schools and the deterioration of the traditional family model, many parents are worried about the future of their children.

Trail Life USA (TrailLifeUSA.com) is focused on building leadership skills, creating meaningful connections, and fostering deep relationships with Christ in boys across the country. Trail Life is growing boys into men through outdoor adventure. As they are led by strong male role models, boys are learning biblical principles that have endured the test of time.

One way for boys to build confidence in their relationship with Christ is through “Bring Your Bible to School Day,” a Focus on the Family event designed to empower Christian students of all ages to speak God’s grace and truth into the culture around them, starting with two simple steps — bringing their Bibles to school and sharing what God’s Word means to them.

Trail Life CEO Mark Hancock stated, “Many young people are looking for ways to start a conversation about faith; they just aren’t sure how to begin. ‘Bring Your Bible to School Day’ is a great opportunity to do that.”

For boys who struggle to find the confidence to share their faith, Trail Life can be a constructive outlet to foster a sense of leadership, confidence, and companionship among boys through meaningful relationships and outdoor activities. Hancock explained, “Trail Life deliberately structures programs with biblical truths in mind, then rewards boys who accept the challenge to reach new physical and spiritual heights. Boys strategically advance to greater challenges and greater accomplishments with each adventure. If challenge and encouragement are not sufficient and developmentally appropriate, instead of becoming confident, resilient leaders of character, boys fall into one of the twin pitfalls of adolescence: anger or apathy. We are honored to encourage and equip boys with the leadership skills, confidence, and adventurous spirit that they were designed to have by their Creator.”

Last year, 590,327 students registered for the event in over 50,000 schools across the nation. This year, it’s especially important for young Christians to tell their friends at school about the hope they have in Christ during such a difficult cultural climate. Trail Life is honored to team up with Focus on the Family, and encourages all of its’ 45,000+ members to partipate in the event on Thursday, October 6. To register for “Bring Your Bible To School Day” or for more information, click here.

Trail Life’s unique approach is garnering attention from families across the nation. Trail Life has grown by over 12,000 new Troop members in 2022 alone. In just the last month, over 500 individuals have reached out for information on starting a Trail Life Troop, and more than 30 new Troops have been chartered in the past 30 days. With Trail Life’s success in growing to over 40,000 members in under ten years, boys and men are building meaningful relationships, growing in character, developing in leadership, and just having fun in the great outdoors.

Trail Life USA has received praise from some of the top Christian voices today, including Focus on the Family, Franklin Graham, James Dobson, Mike Huckabee, Alex and Stephen Kendrick, Family Life, Promise Keepers, the American Family Association, and many others. 

Trail Life USA is the premier national character development organization for young men, producing godly and responsible husbands, fathers, and citizens. Trail Life’s mission is to guide generations of courageous young men to honor God, lead with integrity, serve others, and experience outdoor adventure. Troops exist in all 50 states and are growing as Trail Life USA expands around the country. Find a Troop today, or Start a Troop in your community. Find out more at TrailLifeUSA.com.  

Trail Life USA’s K-12 program centers on outdoor experiences that build a young man’s skills. A robust awards program motivates young men to grow on a personal level to become role models and leaders among their peers. Living the Trail Life USA is a journey established on timeless values derived from the Bible.    

     Discover more about Trail Life USA at TrailLifeUSA.com, Facebook, Instagram, Twitter, YouTube, or Vimeo.