Hamilton Strategies Non Profit Marketing and Media Services

By Richard Hunt for K-LOVE

Normally, a CEO and seven mid-to-upper-level executives would never volunteer to go to prison. But Youth For Christ (YFC) President and CEO Dan Wolgemuth — along with fellow YFC executive-level employees — was voluntarily booked into a juvenile detention center for 24 hours to help him understand and relate to the incarcerated teens served by YFC’s Juvenile Justice Ministry (JJM) program.

In addition to Wolgemuth, the voluntary inmates included Chairman of Campaign for One Million Kids Rick Voit, Peoria City Life Director Jay Pearson, JJM Aftercare Ministry Leader Rob Skow, JJM Area Director Great Lakes Region C.J. Fisher, and several other director-level YFC executives. Each participant was processed like any other inmate: issued a prison uniform, assigned to a cell, and included in meals, activities and group sessions.

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